915 - Mobile Media: Vertical Video and its Role In Your Messaging
Mitchell Fransen, Graduate Media Assistant, University of Illinois at Urbana-Champaign
“Everyone’s on their phones nowadays!” Well, lucky you! This presentation showcases the importance of vertical video in modern media dissemination. Find out how you can turn a daunting capture format into a medium used to gain the trust of growing generations! In this educational session, Mitchell Fransen will cover vertical video production, editing, and platform usage.
- Identify the use cases for vertical video and understand why it’s taken off in recent years.
- Understand ways to implement vertical video to make use of newer features on existing software platforms.
- Develop vertical video productions to help your agency remain at the forefront of the constituents’ minds.
- Understand capture formats, editing software, and distribution techniques.