2021 IAPD/IPRA Soaring to New Heights Conference
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905 – Reflecting Your Diverse Community: Equity in Marketing

Posted on January 28, 2021 Comments Off on 905 – Reflecting Your Diverse Community: Equity in Marketing

905 – Reflecting Your Diverse Community: Equity in Marketing

Rachel Voss, Marketing Coordinator, Champaign Park District

Even though everyone on this planet has felt excluded in one way or another, we are still telling others they can't come play with us. This session will identify common stereotypes in society, learn how bias can be harmful to the growth of a community, passive and active exclusion in marketing materials and programs, ways to have well-balanced representation based programs and concepts, and learn why diversity isn't the final step to inclusion.

Thu 1:00 pm - 2:00 pm
Marketing/Communications