505 – Successful Veteran Programming: What It Takes to Plan, Market and Implement Programs to This Unique Culture
Donna Allen-Sebok, Founder & CEO, AllenForce
Working with the veteran population requires specific knowledge to create successful programming. Where do you gain this knowledge? Why is is necessary? What are the ins and outs for marketing to this population? What will build you agency as a trusted source for veterans to participate in programming and events? We will cover the uniqueness of veteran culture, why TR and Rec programs can make such a great positive impact on this population and the exceptions you must be ready to make for their unique cultural needs.
Learning Outcomes: Participants will be able to:
- State five reasons why the veteran culture is unique compared to other groups of participants.
- Identify various resources where to gain specific veteran culture training.
- Implement three points needed to create a successful program for veterans.
- Identify three components needed to build a trusting relationship with veteran population.